The New Volvo EX30 Cross Country

Volvo EX30 Cross Country with Swedish winter cabin

Sweden is home to deep lakes, endless forests, great mountain ranges, some of the harshest winters on the planet – and some of the best and most enjoyable cars ever made. So today Volvo unveils not only the new Volvo EX30 Cross Country, but a whole new experience to go with it.

Revealed today as part of a literal fireside chat including outdoors equipment brand Fjällräven at a secluded winter cabin in the north of Sweden, the EX30 Cross Country is designed for people who want big experiences from their small, fully electric SUV.

It takes the successful recipe of the EX30 and adds rugged ingredients, making it perfect for the growing number of people who want to explore beyond their crowded cities – come rain, come shine, or when everything is covered in snow and ice.

We think that ‘Cross Country’ should be an experience, not just a car, so alongside the EX30 Cross Country we’re also launching a new experience package for customers who buy the car, with access to accessories, gear and information aimed at giving you the full potential to explore the great outdoors.

“We launched our first Cross Country car more than 25 years ago, and this concept of durable and all-weather cars is core to the Volvo brand,” said Jim Rowan, Volvo Cars’ CEO. “In Sweden we face harsh winters, but we also like to make the most of them by getting out and exploring our amazing nature, even when it’s minus 20 Celsius outside. That’s why we want to deliver a fully rounded experience, not simply a car, to our EX30 Cross Country customers.”

From city to trail
As a small SUV, the EX30 Cross Country is perfect for the city. It is fully electric, with a range of up to 427 kilometres and zero tailpipe emissions, and can be charged from 10-80 per cent in as little as 26 minutes. But it also has several extra features that enable a seamless switch from one natural EX30 habitat to another.

For example, we’ve raised the car higher off the ground compared with the standard EX30, to help you navigate rough terrain more easily. It also has special, bigger wheels, with the option of an 18-inch all-terrain accessory tyre to make those regular countryside outings even easier.

Naturally, the EX30 Cross Country also comes with all-wheel drive, making it more than capable of handling the tough and slippery conditions that are part and parcel of life outside the city.

A style to match ability
The first model in our Cross Country range was introduced in 1997. Designed to cope with the demanding Scandinavian climate, Volvo’s Cross Country cars perform in a wide variety of road conditions – from muddy tracks and ankle-deep snow to highway driving – with the comfort and convenience elements that Volvo drivers have come to expect.

While its real-world capabilities come first, the EX30 Cross Country is also designed to excel in more diverse conditions – and to look good while doing so.

The front shield of the car and the boot lid get a special dark colour, with the front featuring a unique piece of artwork showing the topography of the Kebnekaise mountain range in Arctic Sweden – an inspiration for many of our designers. Chunky front and rear skidplates as well as wheelarch extensions complete the more rugged look and underline that this car is ready to get out into the wild.

Functional and as safe as you’d expect from a Volvo car
Inside, the EX30 Cross Country is highly functional and contains all the clever tech, storage and design that made the original EX30 such a hit from the moment Volvo revealed it. The doors contain large storage compartments, because the company removed the speakers and incorporated them into the soundbar on the dashboard.

A versatile central storage tunnel between driver and passenger can be slid out as a cupholder for your morning coffee or your travel mug, or back if you need to store more things. There’s also a big storage compartment on the floor between driver and passenger. The glove compartment has been placed beneath the centre console, providing easy access for both driver and passenger.

Rear passengers get a neat storage box that slides out from beneath the central tunnel. This box is also removable and washable, so can double up as a waste bin. At the rear, on the boot lid, we included a handy ‘Will it fit?’ guide, so you know exactly how much of your gear you can get in.

Like every new Volvo car, the EX30 Cross Country has Google built in. That means you get a variety of Google products as standard – including Google Maps, one of the best mapping systems in the world. Finding your way to the most remote nature locations was never easier. To make sure you can get straight into a nice warm car, the Volvo EX30 app allows you to precondition your car while you’re still exploring nature.

And naturally, the EX30 Cross Country is as safe as you’d expect a Volvo car to be. Volvo have applied their high standards of protective safety should you need it, but aim to help prevent you getting into a collision in the first place with some clever tech. Braking and steering support will help you avoid collisions with oncoming vehicles, pedestrians and cyclists, while a driver-monitoring sensor will give you a nudge if it seems like you are distracted or tired.

Embrace the experience
To further bring the Cross Country concept to life, Volvo is also launching a Cross Country Experience, to create concrete, tangible benefits that will help you to embrace your inner explorer even more. This means that EX30 Cross Country owners will benefit from an array of bespoke offers. Think of a dedicated, discounted ‘Cross Country Experience’ package of accessories for your car, which includes a load carrier, a roof basket, 18-inch all-terrain tyres and mudflaps.

“We know that more and more people are seeking ways to get closer to nature,” says Jim Rowan. “This is why with our new Cross Country Experience, we aim to create an entire ecosystem around those models, supporting our customers as they embrace adventure.”

In short, the new Volvo EX30 Cross Country is an all-road car that delivers safety, comfort and performance in a capable and adventurous package. The Volvo EX30 Cross Country is available to order now in selected markets, with deliveries starting later this spring.

A Very Special Bentley Speed Six

Many a Bentley owner’s love of the marque begins in childhood, and the owner of the third of twelve Speed Six Continuation Series is no exception. In his case, it was a ‘Models of Yesteryear’ scale model Blower Bentley, given to him by his uncle, that sparked a lifelong fascination with the pre-war Bentley racing cars.

The owner and his wife enjoy a stable of Crewe-built Bentleys, including a first-generation Continental GT, a motorsports-inspired Continental GT3R, second-generation Continental Supersports and First Edition Bentayga. Pride of place however goes to his Continuation Series ‘Blower’ 4½ Litre Supercharged and the latest addition, a Continuation Series Speed Six. Not only has he kept that cherished scale model ‘Blower’ to this day, but it also provided the visual inspiration for his two Bentley Continuation Series cars.    

At the workshops of Mulliner Classic, realising a customer’s dreams is both their calling and their pride. Continuation Speed Six #3 (of 12) is a case in point; created with meticulous attention to detail to be identical in every respect to the original 1930s works racer, it also features several personal touches in its specification that make it truly individual, from the one-off paint finish to the racing number 3 that it carries on its flank and radiator.

Personal memories and family associations
Both the Continuation Series Speed Six and the Continuation Series Blower are the third of twelve in their series, and the Speed Six also carries the racing number 3. The number that has fond associations for the owner, who played rugby to semi-pro standard as a tighthead prop, wearing the number 3 jersey, for many years.

Both the Blower and the Speed Six are finished in the same specially blended shade of green, chosen after careful consideration to be mid-way between the light green of the owner’s scale model and traditional British Racing Green. The shade was christened ‘Embelo Green’, taking the first letters of the couple’s three daughters. Like the owner’s scale model Bentley, his Speed Six Continuation Series’ interior is upholstered in red, though the couple chose a more muted shade than that of the toy.

As with all this owner’s Bentleys, the Speed Six will be regularly and enthusiastically driven. Accordingly, another special request was for the Mulliner team to provide two exhaust systems with the Speed Six: one unsilenced as the original Speed Six specification, and the other with a silencer for circuits where noise restrictions are required.  Bentley Mulliner engineering developed this silencer specifically for the Speed Six Continuation series. Finishing touches include a white patch on the leading edge of the nearside front fender for easier identification when coming into the pits and a hand-painted Union Flag on the driver’s side of the car. 

A hands-on experience
Commissioning a Continuation Series Bentley is a highly personal process and, like many Mulliner Classic customers, the owner of the #3 Speed Six became a familiar figure in the Crewe workshops. A highly capable craftsman in his own right, he even spent a day working as part of the Mulliner team to fit the period-correct Rexine fabric of his Blower’s Weymann-style bodywork. While work commitments meant he was unable to do the same for his Speed Six, he fully intends to use it as W.O. Bentley intended – fast, reliable and capable of impressive performance.

The legendary Speed Six
The Speed Six was introduced in 1928 as a more sporting version of the Bentley 6½ Litre. The engine was modified to liberate more power, with twin SU carburettors, a higher compression ratio and a high-performance camshaft.

182 Speed Six models were built between 1928 and 1930. Two wins at the Le Mans 24 Hour race, in 1929 and 1930, cemented the Speed Six’s pre-eminent place in Bentley racing history.

For the Continuation Series Speed Six, Mulliner Classic took two original Speed Sixes as its template: the company’s own Speed Six, GU409, and ‘Old Number 3’, a works Speed Six driven in the 1930 Le Mans 24 Hour race by Sammy Davis and Clive Dunfee. The latter was generously loaned by its owner and gave the Mulliner team invaluable data on dimensions, materials, and components. The Mulliner Classic team is also indebted to the W.O. Bentley Memorial Foundation, which provided 80% of the original drawings and notes used by the team.  

Maserati At The I.C.E. St. Moritz

At the traditional and exclusive “The I.C.E.” event, to be held in St. Moritz, Switzerland on Friday, February 21 and Saturday, February 22, Maserati is ready to “break the ice” and play a leading role with its range and two exclusive world premieres, in the spirit of the “Italian grand touring” and the Trident’s performance.

Maserati is synonymous with Italian luxury all over the world: its iconic heritage and its cars’ performance will be standing out at one of the most glamorous events in the winter season, a showcase amidst the magnificent scenery of the famous frozen lake in the Swiss region of the Engadin, where collectors and enthusiasts come together from all over the world.

The I.C.E. St. Moritz is not only a competition, it is a unique event of its kind, combining culture, entertainment and driving in extreme conditions, serving as an unmissable opportunity for car enthusiasts, collectors and mere fans of the automotive world.

Maserati will be there at the 2025 event, accompanied by the Fuoriserie customisation programme, with two world premieres. All the spotlights will be on the GranTurismo and GranCabrio ranges, available with both an internal combustion engine and a 100% electric motor, with all-wheel drive (AWD) as standard and air suspension, to ensure the utmost performance without sacrificing comfort in full “granturismo” spirit, even in the open air.

The all-wheel drive will excel in driving activities on snowy and icy roads, demonstrating the technological excellence, great dynamic qualities and uncompromising driving pleasure typical of the House of the Trident, even in difficult conditions.

The Grecale range will also be invading the Swiss town, whereas the MCXtrema and the new Maserati GT2 Stradale will emphasise the brand’s racing and competitive DNA to complete Maserati’s inclusion in the event.

In terms of participation in the Concours d’Élégance, some of the brand’s iconic models – sporty and luxurious classics – will go down onto the frozen lake: a Maserati 6CM and Maserati 200 SI will bring out their iconic design amidst the reflections in the snow and ice.

The abbreviation “I.C.E.” indeed refers to the winter magic and the surface of the snow-covered lake where the event takes place, but is also an acronym for “International Concours of Elegance”, where classic Maserati cars will tell the Trident’s story.

TVS Motor Company Appoints Gaurav Gupta As President – India, Two Wheeler Business

TVS Motor Company (TVSM) has announced the appointment of Gaurav Gupta as President – India Two Wheeler Business. He will be based out of Bengaluru and report to K N Radhakrishnan, Director & CEO, TVS Motor Company. Gaurav will head the India Two Wheeler Business, both ICE and EV. He has over three decades of experience and has worked in multiple geographies including India, China, Dubai, Indonesia, Vietnam, and ASEAN markets.

Announcing the appointment, K. N. Radhakrishnan, Director & CEO, TVS Motor Company said, “Gaurav has rich experience and expertise that will add significant value to the company. The company has been on a steady growth trajectory, delivering results well ahead of the industry. We are confident that under his leadership, we will further strengthen our market position and continue to set benchmarks. We wish him the very best and welcome him to the TVSM family.”

Prior to joining TVSM, Gaurav served at JSW MG Motor India (until recently as MG Motor India) in assignments as an Executive Committee member, Deputy Managing Director and Chief Growth Officer. During his tenure of 6.5 years, he played a pivotal role in establishing and leading the commercial operations for MG Motor India from the ground up, significantly impacting the Indian automotive industry.

In his previous role as Managing Director of Bridgestone Tire Indonesia, Gaurav led the company’s operations including both domestic and exports. Earlier, for two decades, he worked for General Motors in various roles across Asia Pacific operations including as Managing Director of General Motors Indonesia, General Motors Vietnam. Gaurav has also served the American Chamber of Commerce in the roles of Chair and board member. 

Gaurav is a Physics graduate and an MBA. His interests include travelling, technology, philanthropy and an occasional round of golf.

Nissan Motor India Commences Exports Of Over 10,000 Units Of The Left-Hand Drive (LHD) New Nissan Magnite

The New Nissan Magnite, launched in October 2024, is now making its way to customers in global Left-Hand Drive (LHD) markets. Nissan Motor India flagged off the first shipment of close to 2,900 units of the LHD variant of the New Nissan Magnite from Chennai from the Kamarajar Port (KPL – Ennore), India in late January 2025 to select markets in the LATAM region. This underscores Nissan’s ‘One Car One World’ strategy and highlights the Nissan Motor India’s commitment towards expanding its global footprint and transforming India into a global hub for exports.

In February 2025, Nissan Motor India will export over 7,100 units of the New Nissan Magnite in the second wave in February 2025 to markets in the Middle East, North Africa, select markets in LATAM & Asia Pacific region. By end of February, the company will have exported a total of over 10,000 units of the LHD version of the New Nissan Magnite.

Frank Torres, Divisional Vice President of AMIEO Region Business Transformation & President of Nissan India Operations, commented on the milestone, saying, “Nissan Motor India has been diligently working towards expanding its operations and reach, not just within the domestic market but also focusing on exports. In line with our export plans announced last year, we are delighted to begin exports of the New Nissan Magnite to Left-Hand Drive (LHD) markets. This is a significant achievement, and we look forward to serving new customers in these regions. The Nissan Magnite has been the cornerstone of our success in both India and global markets, and we are confident that this India-made vehicle will drive our export growth further.”

Saurabh Vatsa, Managing Director of Nissan Motor India, shared his enthusiasm, stating, “The commencement of exports of the Left-Hand Drive New Nissan Magnite is a proud moment for us, as it aligns with our ‘One Car, One World’ philosophy. The Magnite showcases the best of Japanese engineering combined with local expertise. It reinforces our ‘Make in India, Make for the World’ vision, delivering world-class innovation, safety, and value to customers globally. This also highlights India’s increasing importance as a key manufacturing and export hub for Nissan. Nissan remains committed to its operations in India, as well as to our dealers, partners, and customers. We are on track with the plans we laid out during the launches of the 4th Generation Nissan X-TRAIL and New Nissan Magnite last year.”

Keerthi Prakash, Managing Director, Renault Nissan Automotive India Pvt. Ltd., said: “The successful production and export of the New Nissan Magnite to Left-Hand Drive markets is a testament to the exceptional capabilities of our team and the world-class manufacturing standards at our Chennai plant. This achievement underscores India’s significant role in driving Nissan’s global success and further elevates the reputation of the New Nissan Magnite as a truly global vehicle.”

Manufactured at Nissan’s Alliance JV plant (RNAIPL) in Chennai, the roll-out of the Left-Hand Drive New Nissan Magnite to global markets underscores India’s crucial role as a global manufacturing and export hub for Nissan. The New Nissan Magnite will now be available in over 65+ global markets, including most LHD markets.

This initiative reflects the company’s commitment to delivering innovative, high-quality products tailored to meet global customer needs. With a growing demand for the ‘Made in India’ New Nissan Magnite, Nissan has showcased its technological innovation and manufacturing prowess to the world once again.

Recently, Nissan Motor India began exporting its recently launched New Nissan Magnite (RHD), to South Africa. In line with the announcement made during the New Nissan Magnite launch, the company rolled out this latest offering from Nissan’s Alliance JV plant in Chennai to global markets, with South Africa becoming the first country to receive the popular SUV from Nissan.

Over 2,700 units of the RHD New Nissan Magnite were shipped from the Chennai port to South Africa market within a month after its global launch in India last year. The New Nissan Magnite remains a testament to Nissan’s ‘Make in India, Make for the World’ vision, surpassing cumulative sales of 1,70,000 units till date, making a powerful impact in both Indian and global markets since its December 2020 debut.

Škoda Auto Celebrates 25 Years In India

Škoda Auto entered the highly dynamic Indian market 25 years ago: In January 2000 the Czech car manufacturer laid the foundation stone for its plant in Chhatrapati Sambhajinagar (formerly Aurangabad until 2022) and was the first Volkswagen Group brand to establish a presence on the local market. The Škoda Octavia became the first model assembled locally. To date, India has become a key market in Škoda’s internationalisation plans, helping the company to effectively leverage existing sales potential in the ASEAN region, Middle East, Australia and New Zealand. On behalf of the Volkswagen Group, Škoda Auto has been spearheading all activities in the region jointly since 2018. Today, the brand developed and produces three models locally in India for India, based on the localised MQB A0–IN platform: the Kushaq, the Slavia, and, most recently, the Kylaq compact SUV, which expands the line-up into the popular sub-4-metre segment.

Klaus Zellmer, CEO of Škoda Auto: “We have built on 25 years of experience in India to make this thriving market the cornerstone of our international growth strategy. With its tremendous talent pool, growing consumer demand, and access to other markets, India is becoming our second pillar outside Europe and helping leverage further sales potential in ASEAN, the Middle East, and the Indo-Pacific region. Škoda has been a notable brand in India since we entered the market with the Octavia in 2001. We now produce in two plants. We have launched three all-new models specifically for India, achieving localization of up to 95 per cent: the Škoda Kushaq, Slavia, and just recently the Kylaq compact SUV, which complement the Octavia and Superb we also sell through a growing dealer network. In the last two years, we have increased customer touchpoints across the country by 35%. India also contributes to the global sustainability goals of Škoda Auto. One plant already runs entirely on green energy, while the plant in Pune expanded its photovoltaic system to deliver up to 30% of its electricity needs. I want to thank all our Indian colleagues for helping power the next stage of our growth, and especially our customers for their trust in our products. With this passion, we can achieve even greater things in the next 25 years!”

The first Škoda model introduced to Indian customers was the first generation of the modern Octavia, assembled from imported parts in rented facilities alongside the construction of the plant in Chhatrapati Sambhajinagar. Over time, other Škoda models, such as the Fabia, Rapid, and later the Superb and Kodiaq, also attracted the attention of Indian customers.

A decisive step for Škoda in India came in 2018 when the Volkswagen Group entrusted the brand with jointly spearheading all Group activities on the market. As part of this, Škoda was tasked with developing the MQB-A0-IN platform, designed exclusively for the Indian market. The first vehicle built on this platform was the Kushaq, which entered production in Pune in 2021. Just a year later, the Slavia sedan was launched, with its development and manufacturing also carried out in Pune. The latest addition to Škoda’s portfolio for the Indian market is the Kylaq SUV, Škoda’s first model in the popular sub-4-metre segment, accounting for nearly 50% of car sales in the Indian market. The new model received 10,000 orders within just ten days of its launch and will contribute to the brands annual sales target of 100,000 cars in India by 2026.

The quality and reputation of Škoda’s vehicles in India is reflected not only in strong customer interest but also in numerous prestigious awards. For instance, the Škoda Slavia was named India’s Sedan of the Year in 2022 and won Car of the Year 2023 at the Acko Drive Awards.

In the meantime, the Indian market has developed into one of the key markets for Škoda and a strategic hub for the wider ASEAN region, the Middle East, Australia, and New Zealand. In addition to its assembly lines in Chhatrapati Sambhajinagar and manufacturing plant in Pune, Škoda has established a Technology Centre there. Moreover, in October 2023, Škoda opened a modern logistics facility for the export of components to Vietnam, a market the company entered in 2023.

Sustainable production is a major priority for Škoda, also in its Indian plants: The facility in Chhatrapati Sambhajinagar operates entirely on green energy, while the Chakan plant in Pune is on track to achieve CO2 neutrality by 2030. On top of that, this 500-hectare plant site provides a habitat for more than 300 species of plants, trees and animals. Furthermore, the company is involving local suppliers in India and plays an active role in infrastructure development, supporting education and social initiatives. At its plant in Pune, Škoda expanded its photovoltaic system which is now capable of producing up to 26.6 GWh of electricity annually, covering up to 30% of the site’s electricity consumption.

TVS King EV Max To Revolutionise The Electric Three-Wheeler Segment

TVS Motor Company has announced the launch of its connected passenger electric three-wheeler, TVS King EV MAX. The vehicle has best-in-class features including bluetooth connectivity through TVS SmartXonnect. The TVS King EV MAX combines innovative technology with eco-friendly solutions, catering to the growing demand for sustainable urban mobility.

Speaking at the launch, Mr. Rajat Gupta, Business Head, Commercial Mobility, TVS Motor Company, said, “The launch of TVS King EV MAX is a significant step forward in our commitment to providing sustainable solutions for last-mile connectivity. As urban areas continue to grow, the demand for clean mobility options has never been more critical. The TVS King EV MAX combines advanced electric propulsion with superior comfort and connectivity. The distinctive blend of long-range, impressive acceleration and quick charging time guarantees high uptime, enabling more trips and increased earning potential for customers, including fleet operators. The vehicle is being launched in UP, Bihar, J&K, Delhi and West Bengal, right away. It will be available across the country in the coming months.”

With a range of 179 kilometres on a single charge, quick charging in just two hours and 15 minutes for 0 – 80% charge and 3.5 hours for 100% charge; smart features like TVS SmartXonnect, the King EV MAX offers users real-time navigation, alerts and vehicle diagnostics through their smartphones. It combines excellent performance, comfort and connectivity, making it a standout choice for modern urban mobility.

The TVS King EV MAX is powered by a high-performance 51.2V lithium-ion LFP battery enabling making it perfect for urban commuting. With a top speed of 60 kmph (ECO Mode: 40 kmph; City: 50 kmph; Power: 60 kmph), the vehicle ensures efficient travel while maximising passenger comfort through its spacious cabin and ergonomic seating design.

The TVS King EV MAX is now available across select dealerships in UP, Bihar, J&K, Delhi and West Bengal, at a price of INR 2,95,000 (ex-showroom). It also comes with a warranty of 6-years / 150,000 kilometres (whichever is earlier), along with 24/7 road-side-assistance for the first three years.

Volvo Drives Into India’s Latest Sensation; Partners With World Pickleball League As Luxury Mobility Partner

The World Pickleball League (WPBL) fever is gripping the country ahead of its inaugural day. Volvo Car India has announced its partnership with the league as the Official Luxury Mobility Partner.

The WPBL, conceptualised and created by Gaurav Natekar and Arati Ponnappa Natekar, aims to be a premier sporting and entertainment property that captivates audiences across demographics. The league will feature six teams competing in 48 matches over 10 days, alongside performances from some of India’s most celebrated artists.

Gaurav Natekar expressed his excitement, saying, “We are extremely proud to welcome Volvo Car India to the WPBL family. This partnership is a strong testament to the league’s wide appeal. The promise of high-octane action backed by entertainment makes the WPBL appealing to brands across the board.”

Jyoti Malhotra, MD- Volvo Car India said, “We are stoked to be the Luxury Mobility Partners for the much-awaited WPBL. I am confident that the WPBL will not only captivate Indian audiences but also contribute significantly to the growth and popularity of this dynamic sport in the country. For Volvo Cars, this is a unique platform to connect with discerning individuals who appreciate the blend of performance, luxury, and a passion for life.”

The inaugural edition of the World Pickleball League kicks off on January 24.

1.7 Million Deliveries In 2024: Audi Forges Ahead With Its Model Initiative

Audi CEO Gernot Döllner, the Premium Platform Electric and with it the Audi Q6 e-tron model series are the next technological leap towards electric premium quality.

Audi delivered around 1.7 million vehicles worldwide in 2024. More than 164,000 of those were fully electric models. Reasons for this overall decline of almost 12 percent (8 percent for fully electric models) compared to the previous year included the challenging economic conditions, an intensely competitive market, and limited availability of parts. In addition, the new product portfolio is only gradually having an impact on global sales volumes.

“We have a clear vision of how we are redefining Vorsprung durch Technik. Our ongoing model initiative shows the direction Audi is taking. The year 2024 was part of a transitional phase as we move towards our new product portfolio,” says Audi CEO Gernot Döllner. “Global economic uncertainties and intensified competition also shaped the past year. Despite these challenges, we are convinced that we will achieve our long-term goals. With a clear product and technology road map, Audi is systematically rejuvenating its product portfolio with over 20 new models in 2024 and 2025.” Last year, Audi already presented more than half of these, including the new battery-electric vehicles Audi Q6 e-tron and Audi A6 e-tron, plus combustion-engine vehicles such as the Audi A5 and Audi Q5. “In 2025, we will continue our model initiative and renew key model families such as the Audi A7 and the Audi Q3. Customers can look forward to numerous new plug-in hybrids as well.”

After a record year in 2023, geopolitical and industrial conditions impacted delivery figures in 2024. A general economic environment characterized by stagnation and structural problems as well as a tense political situation posed major challenges for the entire automotive industry and influenced consumer behaviour on an international scale.

“From the beginning, 2024 was considered a transitional year. We have strong models entering the markets, but they will only gradually become significant in terms of sales volume. At the same time, some models have been phased out. Challenging economic conditions and the intransparency in terms of government incentive structures are currently causing a certain reluctance to buy affecting the entire industry, especially when it comes to fully electric vehicles,” says Marco Schubert, Board Member for Sales and Marketing.

“With our three-pronged approach of electric cars, plug-in hybrids, and combustion-engine vehicles, we are positioned flexibly and robustly for the coming years and offer our customers a diverse range of premium vehicles. With our clear strategy and the strong commitment of our retail partners and international teams, we are setting ourselves up for the future.”

Sales performance in Europe, North America, and China
Audi delivered more than 164,000 fully electric models to customers worldwide (–8 percent) in 2024. Demand was notably strong for the Audi Q4 e-tron, with almost 108,000 units delivered globally. Since its market launch in the third quarter, the new Audi Q6 e-tron recorded almost 15,000 deliveries.

In addition to the all-electric models, the Audi Q5 (298,000 units), the Audi A6 (244,000 units), and the Audi Q3 (215,000 units) sold particularly well.

Audi Sport delivered more than 41,000 high-performance vehicles worldwide, a decrease of roughly 14 percent. In the USA, Audi Sport models recorded over 9,000 deliveries – their best result ever (+4 percent).

With around 466,000 vehicles, the number of deliveries in Europe (excluding Germany) was almost 6 percent below the previous year. The number of electric vehicles was just below 81,000 units (+6 percent). The most popular models in Europe were the Audi A3 (84,000 units), Audi Q3 (79,000 units), and Audi Q4 e-tron (57,000 units).

In Germany, Audi delivered over 198,000 cars (–21 percent). This figure includes roughly 22,000 fully electric vehicles (–33 percent).

In the UK, the number of deliveries was around 123,000 units (–11 percent), in France around 48,000 units (–3 percent). For electrically powered models, Audi recorded an increase of 24 percent in France compared to 2023. Audi also showed a solid result in Italy, delivering more than 67,000 units (+1 percent), including roughly 3,000 electric vehicles (+7 percent). In Spain (incl. Canary Islands), Audi delivered over 39,000 units (–4 percent) to customers.

In North America, Audi sold just below 241,000 vehicles (–13 percent) in 2024 – almost 29,000 of those were fully electric (–6 percent).

In the intensely competitive market of China, Audi delivered a total of more than 649,000 cars to customers. This represents a decline of around 11 percent compared to the previous year.

In the overseas and emerging markets, Audi delivered over 116,000 vehicles (–18 percent) in 2024.

The New Škoda Enyaq Unveiled

Škoda Auto is advancing its electrification strategy with the introduction of the new Enyaq family, one of Europe’s most successful all‑electric model series. Notably, both the Škoda Enyaq and the Škoda Enyaq Coupé now feature the brand’s new Modern Solid design language, reinforcing their visual appeal. The updated Enyaq boasts optimised aerodynamics, along with more sustainable materials and extensive standard equipment. Additionally, the new Enyaq family introduces enhanced digital capabilities and more advanced assistance systems.

Klaus Zellmer, CEO of Škoda Auto, says: “Since their launch in 2020, the Enyaq and Enyaq Coupé have made e-mobility a reality for over 250,000 customers, along with their families and friends. Now the new Enyaq series brings fresh options and improvements to the table, including an even more stylish design. I’m grateful to our customers for making the Enyaq one of Europe’s most popular fully electric vehicles. We want to excite the market further by building on our existing Enyaq strengths such as the generous amount of space, efficient drivetrains and excellent value proposition. Our new Modern Solid design language, more comprehensive standard equipment, and new digital features combine to make the Enyaq models even better everyday companions.”

The new Enyaq now comes with even more extensive equipment as standard, including heated front seats & steering wheel, tri-zone climate control, keyless entry with walk away function, predictive adaptive cruise control, blind spot detection, wireless charging with cooling function, rear USB-ports and an electric boot with kick activation (Virtual pedal). Remote Park Assist and Remote Trained Parking are new optional digital features. The new Enyaq offers two battery sizes and three powertrain options: the Enyaq 60 and Enyaq 85 each have one electric motor and rear-wheel drive, while the Enyaq 85x comes with an additional motor at the front and all-wheel drive.

For the interior, customers can choose between six distinct Design Selections. The new sustainable Lodge Design Selection, inspired by the Modern Solid design language, uses eco‑friendly materials and orange details that include the seat belts, whilst the new Lounge Design Selection is predominantly grey and combines artificial leather and microsuede with contrasting mint green stitching. There is also a Suite Cognac Design Selection with elegant cognac-coloured seats covered in leather that has been tanned using olive leaf extract.

Martin Jahn, Škoda Board Member for Sales and Marketing, adds: “The new Enyaq marks the next step in our e-campaign. Following its predecessor’s strong performance, surpassing overall BEV market growth in Europe in 2024, this second generation of our best-selling Enyaq series is set to build on that success. The new Enyaq charges from 10 to 80 per cent in just 28 minutes or less and features a completely new design as well as an enhanced user experience. Innovations such as Remote Park Assist and the improved functionality of the MyŠkoda app will make everyday life even more convenient for our customers.”