The New MINI Countryman SE All4 Debuts In India

The new MINI Countryman SE All4 was launched in India today at an ex-showroom price of INR 66,90,000. The car will be available in the country as a completely built-up unit (CBU) and can be booked at all MINI India authorized dealerships from today onwards. Deliveries for the same will commence immediately.

Mr. Hardeep Singh Brar, President and CEO, BMW Group India said, “The new MINI Countryman SE All4 is a car that’s full of confidence and adventure. It’s electric, it’s fun to drive, and it’s perfect for exploring the city and the great outdoors. With its spacious interior, eco-friendly tech, and signature MINI style, every drive is a special experience. The sporty design and John Cooper Works trim make it a great choice for those who love performance and sustainability.”

The new all-electric, all-wheel-drive MINI Countryman SE All4 is the epitome of versatility and driving pleasure. The modern, minimalistic design with clear surfaces and wider wheel arches reinforces the look of the new MINI Countryman SE All4. The character of this SUV is underlined through the vertical orientation of body details. Its distinctive front grille, striking headlights and the very sculptural bonnet enhance the overall appeal. Short overhangs and slim contouring give the vehicle’s silhouette an elegant definition. The visual three-part division into the vehicle body, surrounding window area and a Jet Black roof ensure the MINI is instantly recognizable. The surfaces look particularly exciting thanks to an integrative treatment of details. Flush door handles and absence of side scuttles underline the clear and modern overall impression. A clearly defined shoulder area gives a decidedly athletic body. A wide stance on the rear, characteristic charisma and a modern minimalist design with clearly designed surfaces ensure the new MINI Countryman SE All4 has a significantly enhanced presence.

With its dynamic, sporty exterior and exclusive JCW trim, the new MINI Countryman SE All4 stands out as the epitome of driving fun and individuality. The exterior colour options Legend Grey or Midnight Black are complemented by roof and mirror caps and Sport Stripes in Black. The John Cooper Works trim stands out with unique design features of the Grille, Bumpers, Side Skirts, Rear Spoiler and Door Entry Sills. The JCW Aerodynamic styling, JCW Sports stripes in Black, Black Roof rails offer a dynamic appearance. The Piano Black Exterior Trim and wheel arches add to the sporty look of the car. The 19-inch JCW Runway Spoke Black alloy wheels further elevate the sharp character.

The striking appearance of the car is enhanced by three selectable Signatures Modes (Classic, Favoured and John Cooper Works) for the Daytime Running Lights (DRLs) of the LED headlights and the redesigned matrix rear lights. All three modes begin and end with a specially orchestrated welcome and goodbye animation. The intelligent High Beam Assistant takes care not to blind oncoming traffic during night-time driving.

Minimalist design, digital innovations and immersive user experience are the hallmarks of the interior. The sportiness is elevated with JCW Sports Seats, Vescin/Cord combination JCW Black upholstery and JCW Dashboard Trim. Electric seat adjustment with Active Seat for the driver is available as standard. The JCW Steering Wheel with paddle shifters adds to the hallmark MINI go-kart feeling. The Headliner Anthracite elevates aesthetics inside the cockpit. The dashboard and door panels are completely chrome-free and leather-free, using recycled 2D knitted fabric lining. The textile surface is made luminescent by ambient lighting and projections from the MINI Interaction Unit that make even rush hour relaxing. The panoramic glass roof adds to the bright and spacious atmosphere.

The focal point of the cockpit in the MINI Countryman SE All4 is the round OLED display. The central instrument with a diameter of 240 mm and a high-quality glass surface simultaneously controls the infotainment and assistance systems. With the new MINI Operating System 9, all vehicle functions can be operated intuitively via touch or voice assistant. The innovative MINI Digital Key Plus turns the smartphone into a car key via the MINI App and can be transferred to different users, along with their personal vehicle settings. Head-up Display projects all relevant information directly in the driver’s line of sight. A Fisheye Camera can capture selfies, fun moments and videos with sound, inside the cabin and is capable of transfers via a QR code. Harman Kardon Surround Sound System is an aural treat. Other features include Navigation, Remote Services, Remote Software Upgrades, Apple CarPlay / Android Auto, Teleservices, In-Car Weather and Intelligent Emergency Call.

With the MINI Experience Modes, one can choose from several immersive driving experiences, from the race-inspired ‘Go-Kart Mode’ to the energy-saving ‘Green Mode’ or the lively ‘Vivid Mode’ and more. MINI Experience Modes extend the indoor experience by tuning the light, sound and graphics settings.

A distinctive Toggle Bar Island gives access to the important driving functions including start/stop, gear selector, parking brake, experience modes and volume control. General storage area below the toggle bar provides space for a smartphone to be wirelessly charged.

The versatile and powerful electric drive makes it a perfect companion for unbridled driving fun even off the beaten track. With 313 hp and a maximum torque of 494 Nm, the new MINI Countryman SE All4 sprints from 0-100 km in just 5.6 seconds. It has a top speed of 180 kmph. The standard all-wheel drive system distributes its power precisely and reliably, providing the sporty SUV with sufficient grip and traction even in challenging conditions. It is powered by a lithium-ion battery with gross capacity of 66.45 kWh and has ample WLTP* driving range (combined) of up to 440 kms. The new MINI Countryman SE All4 also ensures fast and hassle-free charging. Charging time is – 130 kW DC Charger – 10 to 80% in 29 min (100 km top up range in 8 min) and 22kW AC – 0 to 100% in 3 hrs 45 min. (*WLTP = Worldwide harmonised Light Vehicles Test Procedure). JCW Sport Brakes impress with direct response and a better pedal feel.

Advanced assistance systems such as Cruise Control and Parking Assistant Plus with 360 degree Camera increase comfort, control and safety and relieve the driver from monotonous and less demanding aspects of driving. With Comfort Access, the car is locked / unlocked automatically as it recognises the key is at a distance of less than 1.5 meters.

The standard MINIMALISM technology includes auto start/stop function, brake energy recuperation, active cooling air ducts and electromechanical power steering. The wide range of alloy wheels depending on the variant, radiate confidence while reducing carbon footprint thanks to their lightweight design and use of recycled Aluminium.

The standard SAFETY equipment comprises of front passenger airbags and side curtain airbags, Brake Assist, 3-Point Seat Belts, Dynamic Stability Control, Crash Sensor, Anti-lock Braking System, Cornering Brake Control, Rear View Camera, and Tubeless Tyres with Tyre Pressure Indicator.

The New MINI John Cooper Works Countryman All4 Launched In India

The new MINI John Cooper Works Countryman All4 was launched in India today at Buddh International Circuit. The car will be available in the country as a completely built-up unit (CBU) and can be booked at all MINI India authorized dealerships from today onwards. The deliveries for the same will commence soon.

The MINI John Cooper Works models always stand out for their exhilarating high-performance inspired by MINI’s racing pedigree. With its 2.0-litre four-cylinder TwinPower Turbo engine, the new MINI John Cooper Works Countryman embodies this unmistakable driving experience. The all-rounder SUV offers ultimate thrill of driving, space and safety. Thanks to its all-wheel drive system, it is extremely capable for offroad adventures.

Mr. Hardeep Singh Brar, President and CEO, BMW Group India said, “The MINI John Cooper Works Countryman is a masterclass in performance and style, perfectly blending power, adventure and exhilarating drive. Born from the legendary John Cooper Works racing heritage, this car embodies the spirit of motorsport, with performance and precision at its core. Built to excel in every environment, this John Cooper Works is engineered to dominate the track, city streets, and rugged terrain alike. With its impressive capabilities and dynamic design, the MINI John Cooper Works Countryman ALL4 is the most powerful MINI ever.”

The new MINI John Cooper Works Countryman has a bold and sporty look that reflects its performance and versatility. The exterior features a number of model-specific details that enhance its overall appearance. The aerodynamic elements with vertical reflectors on the front of the car emphasise its wide stance, while the new MINI LED headlights with horizontal bars in JCW Signature Mode give the SUV a more expressive look. The front end is also characterised by the newly designed octagonal grille in high-gloss black and the newly designed three-colour JCW logo. The exterior color options Legend Grey or Midnight Black are complemented by roof and mirror caps and Sport Stripes in Chilli Red, while the exterior color option British Racing Green is complemented by roof and mirror caps in Sport stripes in Black. The newly designed C-pillar seamlessly joins the contrasting roof in motorsport-inspired Chili Red. The roof curves down towards the rear, giving the MINI JCW Countryman an agile silhouette despite its big proportions.

The John Cooper Works logo has also been redesigned with a modern, clearcut look. For the first time, the new logo is being used in the classic black, red, and white colour scheme. A high-performance braking system with brake calipers in Chili Red colour ensures powerful and precise deceleration. The characteristic sound of the quad exhaust flap system also makes the MINI John Cooper Works Countryman instantly recognisable as a high-performance model. The standard 19-inch JCW Runway Spoke Wheels add to the sense of sportiness of this SUV.

In the interior, the new MINI John Cooper Works Countryman inspires with a reduced design. The cockpit is divided into an upper and lower section, with vertical door handles and air vents in the upper area. This emphasizes the upright and larger overall impression of the spacious SUV. The sportiness is elevated with the electronically adjustable JCW Sports Seats, Vescin/Cord combination JCW Black upholstery and JCW Dashboard Trim. The JCW Steering Wheel with JCW paddles in aluminum add to the hallmark MINI go-kart feeling. The rear of the vehicle is highly versatile and spacious. The rear row of seats can be adjusted by up to 130 mm. With the rear seat folded down, even bulky items can be easily transported with luggage compartment space increasing from 500 litre to 1,450 litre. The panoramic glass roof adds to the bright and spacious atmosphere.

The 2.0 litre, 4-cylinder TwinPower Turbo petrol engine produces a peak output of 300 hp and a maximum torque of 400 Nm, making the new MINI John Cooper Works Countryman All4 the most powerful MINI ever launched in India. The car can achieve 0-100 kmph acceleration in just 5.4 seconds, making it the fastest MINI in the country. It has a top speed of 250 kmph. The standard all-wheel drive system distributes its power precisely and reliably, providing the sporty SUV with sufficient grip and traction even in challenging conditions. The 7-Speed Double Clutch Steptronic Sport Transmission offers even more efficient, comfortable and sporty driving due to a broader gear spread and smaller engine speed steps. The car comes with a Boost mode that unleashes its full potential, delivering rapid bursts of speed for overtaking, cornering, or launching from a standstill. It acts as a shortcut to selecting all the most extreme individual settings via the Experience Modes.

A distinctive Toggle Bar Island gives access to the important driving functions including start/stop, gear selector, parking brake, experience modes and volume control. General storage area below the toggle bar provides space for a smartphone to be wirelessly charged. The MINI Interaction Unit, the central, high-resolution OLED display is home to all the other functions. The MINI Operating System 9 is optimized for touchscreen and voice control and provides advanced connectivity for maximum ease of use. The new MINI Intelligent Personal Assistant (IPA) can be activated by saying “Hey MINI” to control a wide range of functions such as navigation, telephony, entertainment and others. The innovative MINI Digital Key Plus turns the smartphone into a car key via the MINI App and can be transferred to different users, along with their personal vehicle settings. Head-up Display projects all relevant information directly in the driver’s line of sight. A Fisheye Camera can capture selfies, fun moments and videos with sound, inside the cabin and is capable of transfers via a QR code. Harman Kardon HiFi Sound System is an aural treat. Other features include Navigation, Remote Services, Remote Software Upgrades, Apple CarPlay / Android Auto, Teleservices, In-Car Weather and Intelligent Emergency Call.

With the MINI Experience Modes, one can choose from several immersive driving experiences, from the detailed, race-inspired ‘Go-Kart Mode’ to the energy-saving ‘Green Mode’ or the lively ‘Vivid Mode’ and more. MINI Experience Modes extend the indoor experience by tuning the light, sound and graphics settings.

Advanced assistance systems such as Cruise Control and Parking Assistant Plus with 360 degree Camera increase comfort, control and safety and relieve the driver from monotonous and less demanding aspects of driving. With Comfort Access, the car is locked / unlocked automatically as it recognises the key is at a distance of less than 1.5 meters.

The standard technology pack includes auto start/stop function, brake energy recuperation, active cooling air ducts and electromechanical power steering. The alloy wheels radiate confidence while reducing carbon footprint thanks to their lightweight design and use of recycled Aluminium.

The standard safety equipment comprises of front passenger airbags and side curtain airbags, Brake Assist, 3-Point Seat Belts, Dynamic Stability Control, Crash Sensor, Anti-lock Braking System, Cornering Brake Control, Rear View Camera, and Tubeless Tyres with Tyre Pressure Indicator.

1959 Austin Minis To Race At Goodwood Revival

When the words ‘Goodwood’ and ‘Mini’ are uttered in the same sentence it can surely mean only one thing; the St. Mary’s Trophy historic touring car races at Goodwood Revival. A brace of 1960s Cooper S racers nipping angrily at the heels of the giant V8 muscle from across the pond. Only this year it will be different, very different.

For 2025 the St. Marys Trophy reverts to its biennial pre-1960 touring car grid, where the humble Mini hasn’t been allowed due to its predominantly 1960s period competition success – until now. Having made the decision to include Minis in the race, Goodwood turned to a trio of trusted faces in the historic racing community to produce the right car for the occasion.

Austin Cars Ltd is a recently formed company which has chosen the classic Mini as the showpiece for its engineering and competition thinking and which will field two classic Minis on the illustrious pre-1960 Goodwood grid.

The team behind Austin Cars Ltd will be familiar to anyone in historic motoring. They are the same management team as Burlen Ltd, the company behind SU, Amal and Zenith Carburettors and Austin Pedal Cars.

“It’s not really a new idea,” says Mark Burnett, Managing Director of Austin Cars Ltd. “Over at Burlen we’ve been producing a small range of classic car parts under the Austin name for years and in 2020 we set up Austin Pedal Cars, which is such a lovely natural path into the world of historic motoring for young people. The next step was always going to be the production of something for the grown-ups, something basic but fun, soul-stirring and memory inducing, no frills motoring, simply because we can. The Austin Cars cup of tea has been brewing for quite a while!”

Owens Fabrication in Wales were asked to produce the bodyshells and roll cages, paying meticulous attention to the detail of the 1959 model. They were then tasked with assembly of the cars to race specification, but without losing the production car feel.

Swiftune Engineering were chosen to build, test and supply the full race specification engines for the plucky racers.

“‘Swiftune and Owens are not only long-term friends of Austin Cars but they also happen to produce the fastest, most reliable classic Mini race cars and A-Series race engines in the world,” says Burnett. “There was no other option in our quest for perfection. We also went the extra mile with many uniquely designed and engineered touches, produced in-house at Austin.”

The cars have been built to accurately reflect the early production Minis from 1959. Subtle differences have been made to the bodyshell and trim, steels wheels have been added, and the ride height has been raised to replicate the body roll of the earliest racing Minis. Both race cars will feature less powerful versions of the famous A-Series engine than their later production cousins, fed by a single SU carburettor, and with the ‘wand’ gear lever of the original 850cc Mini. Presented in Farina Grey, an original 1959 Austin colour, the two team cars will line up on the St. Marys Trophy grid for the first time ever at the 2025 Goodwood Revival.

“Minis are such a popular sight at Goodwood, and I am very excited to see them racing in the 1950s version of the St Mary’s Trophy,” says Will Kinsman, Goodwood’s Editorial and Content Director. “Our brief to Austin, Swiftune and Owens was to produce cars that look like “your Mum’s Mini, which you’ve borrowed for the day, painted a number on the side, and taken racing without telling her!”, and they have achieved it brilliantly. The attention to detail that has gone into creating cars that are distinctly different from the Cooper S-spec cars that we normally see racing is a credit to all concerned.”

No strangers to classic Mini racing, the cars will be driven in the famous race by Mark Burnett himself, as well as Nick Swift of Swiftune, but they will also be joined by some big names from the racing world. Co-drivers are required because the race is made up of two parts, on both the Saturday and Sunday of the weekend. Performing this privilege will be Karun Chandhok, former F1 driver and Darren Turner, endurance racing champion. The race results are then formed by the aggregate result of the drivers’ finishing times, with the nail-biting finale rounding off the weekend’s racing on Sunday evening.

“It’s a real pleasure to present our 1959 Austin Minis to the spectators and the world at Goodwood, and such a privilege to be asked to join the grid for the first time ever,” says Burnett. “What a way to showcase Austin Cars and who knows, perhaps their debut provides a hint of our plans for the future.”

The New MINI Countryman E John Cooper Works Pack Debuts In India

MINI India announced the launch of the new MINI Countryman E John Cooper Works Pack at an ex-showroom price of INR 62,00,000. The car will be available as a completely built-up unit (CBU) and can exclusively be booked on the MINI Online Shop (shop.mini.in). Only 20 units of this limited edition MINI will be available for sale with deliveries beginning on June 10, 2025.

The electrified third generation MINI Countryman, now with the John Cooper Works Pack combines progressive technology with sportiness of the JCW Pack, along with the basic principles of MINI body language and origins. It packs an innovative punch with a new personality and hallmark driving dynamics.

The new MINI Countryman E John Cooper Works represents the comprehensive transformation that is reflected in the new design language ‘Charismatic Simplicity’. It combines the traditional MINI values with progressive innovations in a particularly authentic way, reducing the vehicle design to the essentials. With its dynamic, sporty exterior and exclusive JCW trim, the special edition MINI Countryman E John Cooper Works Pack stands out as the epitome of driving fun and individuality.

The new MINI Countryman E John Cooper Works JCW Pack is the vehicle for the whole family, with sporty details on the exterior as well as interior. The exterior color options Legend Grey or Midnight Black are complemented by roof and mirror caps and Sport Stripes in Black. The John Cooper Works trim stands out with unique design features of the Grille, Bumpers, Side Skirts, Rear Spoiler and Door Entry Sills. The JCW Aerodynamic styling, JCW Sports stripes in Black, Black Roof rails offer a dynamic appearance. The Piano Black Exterior Trim and wheel arches add to the sporty look of the car. The 19-inch JCW Runway Spoke Black alloy wheels further elevates the sharp character. The visual three-part division into the vehicle body, surrounding window area and contrasting roof ensure the MINI is instantly recognizable. The surfaces look particularly exciting thanks to an integrative treatment of details. Absence of side scuttles and flush door handles underline the clear and modern overall impression. A clearly defined shoulder area gives a decidedly athletic body. A wide stance on the rear, characteristic charisma and a modern minimalist design with clearly designed surfaces ensure the new MINI Countryman E John Cooper Works Pack has a significantly enhanced presence.

The striking appearance of the car is enhanced by three selectable Signatures Modes (Classic, Favoured and John Cooper Works) for the Daytime Running Lights (DRLs) of the LED headlights and the redesigned matrix rear lights. All three modes begin and end with a specially orchestrated welcome and goodbye animation. The intelligent High Beam Assistant takes care not to blind oncoming traffic during night-time driving.

Minimalist design, digital innovations and an immersive user experience are the hallmarks of the interior. The sportiness is elevated with JCW Sports Seats, Vescin/Cord combination JCW Black upholstery and JCW Dashboard Trim. The JCW Steering Wheel with paddle shifters adds to the hallmark MINI go-kart feeling. The Headliner Anthracite elevates aesthetics inside the cockpit. The dashboard and door panels are completely chrome-free and leather-free, using recycled 2D knitted fabric lining. The textile surface is made luminescent by ambient lighting and projections from the MINI Interaction Unit that make even rush hour relaxing.

The MINI Interaction Unit takes a quantum leap into the digital age with the hi-resolution 240mm Circular OLED touchscreen display. It is the defining feature of the interior with a completely new feel and versatile functions. It has moved closer to the driver and can be operated similar to a smartphone. The new MINI Operating System 9 is optimized for touchscreen and voice control and provides advanced connectivity for maximum ease of use. The new MINI Intelligent Personal Assistant (IPA) can be activated by saying “Hey MINI” to control a wide range of functions such as navigation, telephony, entertainment and others. The innovative MINI Digital Key Plus turns the smartphone into a car key via the MINI App and can be transferred to different users, along with their personal vehicle settings. Head-up Display projects all relevant information directly in the driver’s line of sight. A Fisheye Camera can capture selfies, fun moments and videos with sound, inside the cabin and is capable of transfers via a QR code. Harman Kardon Surround Sound System is an aural treat. Other features include Navigation, Remote Services, Remote Software Upgrades, Apple CarPlay / Android Auto, Teleservices, In-Car Weather and Intelligent Emergency Call.

With the MINI Experience Modes, one can choose from several immersive driving experiences, from the race-inspired ‘Go-Kart Mode’ to the energy-saving ‘Green Mode’ or the lively ‘Vivid Mode’ and more. MINI Experience Modes extend the indoor experience by tuning the light, sound and graphics settings.

A distinctive Toggle Bar Island gives access to the important driving functions including start/stop, gear selector, parking brake, experience modes and volume control. General storage area below the toggle bar provides space for a smartphone to be wirelessly charged.

JCW Sport Seats are covered in Vescin Black- a high-quality, perforated, artificial leather-free upholstery made from recycled materials The panoramic glass roof adds to the bright and spacious atmosphere. Electric seat adjustment with Active Seat for the driver is available as standard.

The versatile and powerful electric drive make it a perfect companion for unbridled driving fun even off the beaten track. With 150 kW/204 hp and a maximum torque of 250 Nm, the all-electric MINI Countryman sprints from 0-100 km in 8.6 seconds. It is powered by a lithium-ion battery with gross capacity of 66.45 kWh and has ample WLTP* driving range (combined) of up to 462 kms. The all-electric MINI Countryman ensures fast and hassle-free charging. Charging time is – 130 kW DC Charger – 10 to 80% in 29 min (100 km top up range in 8 min) and 11 kW AC – 0 to 100% in 6 hrs 45 min. (*WLTP = Worldwide harmonised Light Vehicles Test Procedure). JCW Sport Brakes impress with direct response and a better pedal feel.

Advanced assistance systems such as Cruise Control and Parking Assistant Plus with 360 degree Camera increase comfort, control and safety and relieve the driver from monotonous and less demanding aspects of driving. With Comfort Access, the car is locked / unlocked automatically as it recognises the key is at a distance of less than 1.5 meters.

The standard MINIMALISM technology includes auto start/stop function, brake energy recuperation, active cooling air ducts and electromechanical power steering. The wide range of alloy wheels depending on the variant, radiate confidence while reducing carbon footprint thanks to their lightweight design and use of recycled Aluminium.

The standard SAFETY equipment comprises of front passenger airbags and side curtain airbags, Brake Assist, 3-Point Seat Belts, Dynamic Stability Control, Crash Sensor, Anti-lock Braking System, Cornering Brake Control, Rear View Camera, and Tubeless Tyres with Tyre Pressure Indicator.

Features exclusive to the new MINI Countryman E JCW Pack.

  • Legend Grey/ Midnight Black Exterior Colour
  • Sport Stripes in Black (Only with Legend Grey Exterior Colour)
  • JCW Trim: Grille, Bumpers, Side Skirts, Piano Black Exterior Trim, Door Entry Sills
  • 19” JCW Runway Spoke Black
  • JCW Sport Brakes
  • JCW Steering Wheel with Boost Mode
  • JCW Sport Seats
  • Vescin/Cord Combination | JCW Black Upholstery
  • JCW Dashboard Trim

Mr. Vikram Pawah, President and CEO, BMW Group India said, “The MINI Countryman E John Cooper Works Pack is the more elusive version of the MINI Countryman E. It is a perfect fit for someone who likes to stand out from the rest and wants the racetrack flair in the urban setting. With exclusive design attributes, the MINI Countryman E JCW Pack is the uncompromisingly dynamic edition that takes inspiration from MINI’s motorsport genes and legendary racing successes. It surely makes driving the MINI even more exciting.”

The First-Ever Edition Of MINI United Debuts In India

MINI India is all set to bring its global legacy to life with the very first edition of MINI United, a one-of-a-kind celebration of BIG LOVE and all things MINI. MINI United will be held in Bengaluru on December 7, 2024. This milestone event will mark the largest-ever congregation of MINI owners in the country, creating an unparalleled platform for the vibrant MINI community to come together in style.

Mr. Vikram Pawah, President and CEO, BMW Group India said, “MINI has always been more than a car – it’s an attitude, a bond, and a celebration of self-expression. Since 1959, MINI has inspired generations with its unmistakable design, agile performance, and pioneering spirit. With MINI United, we’re bringing this legacy to life in a way only MINI can. This event is about more than gathering MINIs, it’s about uniting people. It’s about discovering the new MINI family, sharing stories, and celebrating the bold, adventurous spirit that every MINI embodies. MINI United is where individuality thrives, and community comes alive.”

MINI United India will host MINI owners across India, driving their iconic cars to create the largest MINI convoy in India’s history. Scheduled to take place in Bengaluru, the event promises a day filled with excitement, camaraderie, and unforgettable memories.

The event will see participation from MINI enthusiasts hailing from Bengaluru, Chennai, Hyderabad, Kochi, and other key cities in South India. The meetup point will feature engaging activities designed to foster connections among MINI owners, celebrating the spirit of unity that defines the MINI family.

MINI United is a celebrated global event that has brought together MINI enthusiasts from around the world, creating iconic moments for the brand and its fans. This Indian edition will carry forward the legacy, uniting the country’s MINI community in an unparalleled celebration of passion, individuality, and connection.

The MINI Cooper S And The All-Electric MINI Countryman Launched

The new MINI family has found a new home in India with the launch of the new MINI Cooper S and the new all-electric MINI Countryman. The cars will be available as completely built-up units (CBU) and can be booked at all MINI authorised dealers across the country as well as shop.mini.in. Deliveries will begin from September 2024.

The fifth generation MINI Cooper S and the electrified third generation MINI Countryman combine progressive technology with basic principles of MINI body language and origins. Together, they pack an innovative punch with a new personality and hallmark driving dynamics.

Mr. Vikram Pawah, President and CEO, BMW Group India said, “MINI has always rewritten and reinvented itself for the modern day, time and time again without neglecting its own origins and traditions. The new MINI family, with a purist design, an immersive user experience, a responsible attitude and charismatic simplicity, takes the driving fun into a new era. MINI’s constant development and its ability to regularly set new trends have established a strong fanbase in India.” Modern and colourful, additional stylish ‘Classic Pack’ and ‘Favoured Pack’ are optionally
available and offer designs and equipment that give a distinctive character.

The ex-showroom prices as follows:
The new MINI Cooper S – INR 44,90,000
The new all-electric MINI Countryman – INR 54,90,000

The MINI Cooper S

Modern, digital and unmistakable, the new MINI family takes driving fun, user experience, and responsible attitude of the brand into a new era, a comprehensive transformation that is reflected in the new design language ‘Charismatic Simplicity’. This combines the traditional MINI values with progressive innovations in a particularly authentic way, reducing the vehicle design to the essentials. The new MINI family shares a purist design that takes equal account of the urban character and the innovative spirit of the MINI community.

Short overhangs, short bonnet, long wheelbase, and big wheels – the proportions of the new model generation are typical MINI. The visual three-part division into the vehicle body, surrounding window area and contrasting roof ensure the new MINI models are instantly recognizable. The surfaces look particularly exciting thanks to an integrative treatment of details. Absence of side scuttles and flush door handles in the MINI Countryman, underline the clear and modern overall impression. A clearly defined shoulder area gives the new MINI models a decidedly athletic body. A wider stance on the rear, characteristic charisma and a modern minimalist design with clearly designed surfaces, MINI now has a significantly enhanced presence.

The striking appearance of the car is further enhanced by three selectable Signatures Modes (Classic, Favoured and John Cooper Works) for the Daytime Running Lights (DRLs) of the LED headlights and the redesigned matrix rear lights. All three modes begin and end with a specially orchestrated welcome and goodbye animation. Minimalist design, digital innovations and an immersive user experience are the hallmarks of the interior. The MINI Interaction Unit takes a quantum leap into the digital age with the hi-resolution 240mm Circular OLED touchscreen display. It is the defining feature of the interior with a completely new feel and versatile functions. It has moved closer to the driver and can be operated similar to a smartphone.

The new MINI Operating System 9 is optimized for touchscreen and voice control and provides advanced connectivity for maximum ease of use. The new MINI Intelligent Personal Assistant (IPA) can be activated by saying “Hey MINI” to control a wide range of functions such as navigation, telephony, entertainment and others. The innovative MINI Digital Key Plus turns the smartphone into a car key via the MINI App and can be transferred to different users, along with their personal vehicle settings. Head-up Display projects all relevant information directly in the driver’s line of sight. A Fisheye Camera can capture selfies, fun moments and videos with sound, inside the cabin and is capable of transfers via a QR code. Harman Kardon Surround Sound System is an aural treat. Other features include Navigation, Remote Services, Remote Software Upgrades, Apple CarPlay / Android Auto, Teleservices, In-Car Weather and Intelligent Emergency Call.

The new interior experience is mainly created by the textile surfaces. A specially developed knitting process is used to create the easy-care, versatile structure of the two-tone textile. The dashboard and door panels are completely chrome-free and leather-free, using recycled 2D knitted fabric lining. The textile surface is made luminescent by ambient lighting and projections from the MINI Interaction Unit that make even rush hour relaxing. The new multifunction steering wheel adds to hallmark MINI go-kart feeling. With the MINI Experience Modes, one can choose from several immersive driving experiences, from the race-inspired ‘Go-Kart Mode’ to the energy-saving ‘Green Mode’ or the lively ‘Vivid Mode’ and more. MINI Experience Modes extend the indoor experience by tuning the light, sound and graphics settings.

A distinctive Toggle Bar Island gives access to the important driving functions including start/stop, gear selector, parking brake, experience modes and volume control. General storage area below the toggle bar provides space for a smartphone to be wirelessly charged. Sports Seats are covered in Vescin – a high-quality, perforated, artificial leather-free upholstery made from recycled materials The panoramic glass roof adds to the bright and spacious atmosphere. Electric seat adjustment with Active Seat for the driver is optionally available. The classic round headlights, striking octagonal grille and compact silhouette are the dominant features of the new MINI COOPER S, making the model the characteristic face of MINI. The new MINI Cooper S offers the innovative and efficient petrol engine powered by the latest MINI TwinPower Turbo technology. It mobilises a peak output of 150 kW/204 hp at 5,000 – 6,500 rpm and produces a maximum torque of 300 Nm at 1450-4500 rpm. The car sprints from 0 – 100 km/hr in 6.6 seconds and the top speed is 242 kmph. The 7-Speed Double Clutch Steptronic Transmission offers efficient, comfortable and sporty driving due to a broader gear spread and smaller engine speed steps.

The New All-Electric MINI COUNTRYMAN

The new all-electric MINI COUNTRYMAN is the vehicle for the whole family. In its latest generation, it has not only grown in height (+6 cm), length (+13 cm) and interior — it has also noticeably improved in character, appearance, and experience. It is now even more present, more spacious and more stable. The versatile and powerful electric drive make it a perfect companion for unbridled driving fun even off the beaten track. With 150 kW/204 hp and a maximum torque of 250 Nm, the all-electric MINI Countryman sprints from 0-100 km in 8.6 seconds. It is powered by a lithium-ion battery with gross capacity of 66.45 kWh and has ample WLTP* driving range (combined) of up to 462 kms. The all-electric MINI Countryman ensures fast and hassle-free charging. Charging time is – 130 kW DC Charger –10 to 80% in 29 min (100 km top up range in 8 min) and 22 kW AC – 0 to 100% in 3 hrs 45 min.

In the MINI family, advanced assistance systems such as Cruise Control and Parking Assistant increase comfort, control and safety and relieve the driver from monotonous and less demanding aspects of driving. With new addition of Comfort Access, the car is locked / unlocked automatically as it recognises the key is at a distance of less than 1.5 meters. The standard MINIMALISM technology includes auto start/stop function, brake energy recuperation, active cooling air ducts and electromechanical power steering. The wide range of alloy wheels depending on the variant, radiate confidence while reducing carbon footprint thanks to their lightweight design and use of recycled aluminium.

The standard SAFETY equipment comprises of front passenger airbags and side curtain airbags, Brake Assist, 3-Point Seat Belts, Dynamic Stability Control, Crash Sensor, Anti-lock Braking System, Cornering Brake Control, Rear View Camera, and Tubeless Tyres with Tyre Pressure Indicator.

In Conversation With Oliver Heilmer – Head Of Design, MINI

The latest addition to the new MINI family, the MINI Aceman is the brand’s mid-size all-electric crossover, which combines compact exterior dimensions with a creative use of interior space. In a candid conversation with Oliver Heilmer, Head of Design, MINI, he talks about his vision, challenges and joy in designing the MINI Aceman. Read on to find out more.

Mr. Heilmer, when you joined MINI in 2017, how did you set about developing a vision to lead the models into the future?
Given that MINI is a very traditional brand, the question was: how do you evolve a brand like this into the future? To answer that, we went right back to the birth of the classic Mini to understand the spirit of Sir Alec Issigonis and derive from this where the MINI brand is heading in today’s context. The next step was to explore the essence of the original Mini together with our very diverse team and derive our own creative mindset. This was our foundation to develop an overall brand design vision to serve as a guiding principle in designing the new products.

What was your biggest challenge in developing a completely new design language?
The biggest challenge was and still is the profound engagement with the brand’s strong history. The first MINI was an absolute disruption – but that is also part of the story. We could just say that MINI is disruption and let everything that happened before stay in the history books. But that would be to discard the heart of the brand. Instead, we now talk about independent characters – and the MINI Cooper immediately shone as the icon in our eyes. You get closer to the quintessential ethos of the original model: a powerful character, but with as few fancy frills as possible – “Charismatic Simplicity” expresses this.

What does the new MINI “Charismatic Simplicity” design language represent and how is this reflected in the new MINI Aceman?
It’s about strong characters and about each family member having their own individual place within the MINI family. For example, the MINI Aceman has a unique design language when viewed from the side, and a unique graphic for the wheel arch trims. It is compact, agile and exudes a determination to forge ahead. That is what highlights this charismatic aspect. At the same time, we have consciously kept away from superfluous stylistic elements. Our challenge was to define a distinctive character with as few design elements as possible.

How would you describe the MINI Aceman character?
The MINI Aceman is both a practical and expressive, unique companion in everyday life. It steps out into the world fresh and carefree and takes up its place at the centre of the MINI family. It is an independent character that can be quite ‘edgy’ and appeals to customers who – irrespective of their age – value individuality and distinctiveness in urban spaces.

The MINI Aceman is the first of its kind. What makes the MINI Aceman the signature vehicle for the urban environment?
The MINI Aceman fits perfectly into the urban environment as it reinterprets the classic MINI values in a modern, all-electric crossover format. It offers an elevated seating position that conveys a feeling of safety and a generous amount of space without losing the compactness and manoeuvrability that are the MINI hallmarks.

Where do you draw fresh inspiration to develop new MINI models?
Inspiration never happens by chance but comes from a regular and targeted exchange of views within our team, in which each member contributes their inspiring and fascinating experiences. One team member builds skateboards, for example, while another lived on a sailing boat for two years. I would say it is roughly split between direct and indirect inspiration. Indirect inspiration involves everything that fuels a spirit, which comes across in the materials we use as well as in the surfaces and the digital aspects. Direct inspiration is in the architecture or fashion, for example. However, creative debate within the team throughout is crucial.

How do new, sustainably produced materials influence the design process at MINI?
Our brand design vision is based on our “creative mindset”, which consists of four guiding values: heartbeat, curiosity, responsibility and daredevil. These values stand for our basic principles such as heritage, curiosity for the new, sustainability and the courage to stand out from the crowd. For us, sustainability and the responsible use of resources have nothing to do with compromise, but rather exploring new possibilities in our creative process. Instead of materials such as leather, we use alternative technologies that allow more design freedom and individualisation, for example through using patterns or two-tone colours. The 3D knit is an example of one of the central design elements inspired by the sneaker industry. We are also replacing elements: for example, chrome with our new Vibrant Silver colour for aesthetic reasons.

Which of the MINI Aceman design innovations are you particularly proud of?
Two things in particular, and they are both about size. The MINI Aceman is very compact because of its very short overhangs at the front and rear. Even so, the vehicle is extremely safe. This is the result of truly outstanding engineering work. But it’s not just the things you can see that make it special. I would also make particular mention of how the sense of space is brought throughout the interior to achieve maximum lightness.

Are there any hidden design element that you would only see on closer inspection?
The idea behind us hiding little Easter eggs was knowing that people love discovering surprises. Not always in plain sight, but a little further down the line. Digital innovation allows for this sort of playfulness: for example, the navigation arrow can be depicted as a small MINI, or a large spinning record can be displayed on the central interface. And that’s how Spike was born, an animal friend who has always been a loyal companion to the brand. This gave rise to the idea of offering a kind of digital companion. That’s how Spike got on board the MINI and now lives in the display, so to speak.

What direction do you want the MINI design to take in the future?
As a team, we believe that our “creative mindset” will remain just as relevant to us as a guiding principle for future products. At the same time, we will focus even more strongly on the value of responsibility. Curiosity and responsibility – these are the values that we are introducing into the minds of the next generation.

If there was a product outside the car segment that you could design – what would it be?
Many things come to mind, but if I had to choose one, I would say: a sailing boat. I’ve only been sailing maybe five times in my life, but I still have a fascination for open water and dealing with the natural forces that prevail there. I designed a trimaran together with a fellow student for my degree dissertation, with the question of whether it is possible to design “automotive” in an area of mobility that is not necessarily confined to the road – I believe that there is still enormous potential there.